17 Nov, 2009
Blogging as the backbone of a social media strategy
Posted by: neko In: Web Development

Cuyahoga County Planning Commision Weblog
When developing a social media strategy, we start with a measurable goal,
such as selling widgets, promoting events, recruiting students, sharing knowledge,
collaborating with peers, getting customer feedback, or anything else that
furthers our plans. Then we identify our target audience, determine where they
are spending time on line, and develop communications tactics meant to reach
them—on their
terms, in the spaces they use.
This latter step is important because people tend >> Read more here
Tags: Answering Questions, Backbone, Charter Township, Customer Feedback, Cuyahoga County, Destination Worth, Facebook, Home Turf, Informative Content, Measurable Goal, Media Strategies, Media Strategy, Peers, Sales Pitch, Sharing Knowledge, Smchat, Spending Time, Target Audience, Time On Line, Widgets
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